Results you can trace from campaign to conversation
We judge campaigns by qualified enquiries, booked viewings and pipeline opportunities, not by impressions or clicks.
The four numbers that matter.
Cost per lead (CPL)
What each enquiry costs, by channel, campaign and project.
Qualified enquiry rate
The share of leads that meet the criteria we agree with your team.
Booked calls and viewings
Appointments set by your agents, where your CRM tracks them.
Pipeline opportunities
Deals in progress that started from a campaign, where reported back to us.
What you see every month.
- 01
Spend and leads
Spend, total leads and cost per lead by channel, campaign and project.
- 02
Lead quality
Qualified enquiries against the criteria agreed with your team, and why others did not qualify.
- 03
Appointments
Calls, viewings and valuation appointments booked, where your CRM records them.
- 04
Next actions
What we changed, what we learned and what we will test next month.
Verified results only.
We are preparing case studies with permission from our clients. We will only publish figures that are verified and approved, and we never suggest that every lead becomes a sale.
Your next property deal starts with a lead.
Tell us about your projects, listings and goals. We'll show you how we would generate and qualify enquiries for your team.