Real Estate Social Media

Social media for property businesses

Consistent, property-specific content for Instagram, Facebook, LinkedIn and TikTok that builds trust with buyers and supports your paid campaigns.

The problem

Where property leads go wrong.

  • 1Feeds are full of listing graphics with no reason to follow.
  • 2Agents are the face of the business, but rarely appear in the content.
  • 3Organic content and paid campaigns use different messages and looks.
Who it helps

Who this is for and the leads it aims to bring.

Built for

  • Brokerages building a recognizable brand
  • Developers keeping buyers engaged through construction
  • Agents and teams growing their personal profile

Lead types

  • Buyers researching agencies
  • Investors following the market
  • Sellers choosing an agent
Pricing
From $699 /month

USD management fee. Existing approved social media plans start at $699, $999 and $1,499 per month. Final scope confirmed in your proposal. Advertising spend, if any, is separate.

How it works

The strategy, step by step.

  1. 01

    Content plan

    A monthly plan mixing listings, projects, market updates, agent content and community guides.

  2. 02

    Production

    Graphics, captions, short video edits and stories in your brand style.

  3. 03

    Publishing

    Scheduled posting and inbox monitoring guidance for your team.

  4. 04

    Paid support

    Best performing content reused in Meta campaigns and retargeting.

  5. 05

    Reporting

    Reach, engagement, profile visits and enquiries from social, each month.

What's included

Everything in scope.

  • 01Monthly content calendar
  • 02Post and story design
  • 03Captions in English, with Arabic on request
  • 04Short video editing from supplied footage
  • 05Scheduling and publishing
  • 06Monthly performance report
Measurement

How we measure progress.

Where your CRM and tracking allow, we report each of these by campaign and channel.

CPL

Cost per lead (CPL)

What each enquiry costs, by channel, campaign and project.

Qualified

Qualified enquiry rate

The share of leads that meet the criteria we agree with your team.

Viewings

Booked calls and viewings

Appointments set by your agents, where your CRM tracks them.

Pipeline

Pipeline opportunities

Deals in progress that started from a campaign, where reported back to us.

About our results. We publish campaign results, client names and testimonials only when they are verified and approved by the client. Ask us on a call for examples relevant to your projects and market.
FAQ

Questions, answered.

Does social media generate leads on its own?

Organic social mainly builds trust and recognition. Direct enquiries tend to come from paid campaigns and retargeting, which work better when the profile looks active and credible.

Do you film content?

We edit footage you supply and can plan shoots. On-site filming is quoted separately.

Which platforms should a brokerage use?

Instagram and Facebook suit most residential businesses. LinkedIn helps with investors and developers. TikTok can work well for agent-led content.
Next step

Plan your social media.

Share a few details about your business, inventory and budget. We'll come back with a practical lead generation plan.

Get your lead generation plan

Tell us about your business. We'll reply within one business day with practical next steps.

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Advertising budget is paid to the ad platforms and is separate from our management fee.

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